The Certificate in Search Engine Optimization offered by Bangalore Institute of Digital Marketing (BIDM) is designed to provide learners with in-depth knowledge and hands-on training in Search Engine Optimization. Whether you’re a student, marketing professional, entrepreneur, or freelancer, this course will equip you with the skills required to increase a website’s visibility and improve its performance on search engines like Google, Bing, and Yahoo.
What you will learn?
In this SEO course at BIDM, you’ll learn how to optimize websites for higher search engine rankings through keyword research, on-page and off-page SEO, technical SEO, and content strategy. You’ll also master tools like Google Analytics and Search Console, perform SEO audits, and implement real-world strategies for organic growth and local SEO success.
Tools & Platforms Covered
Gain hands-on experience with 30+ tools including Google Ads, Google Analytics, SEMrush, Canva, WordPress, Mailchimp, Yoast SEO, Meta Business Suite, and more.
Our Learning Approach
At BIDM, we believe in learning by doing. Every session includes live demonstrations, practice assignments, and weekly exercises based on real websites. Our trainers guide students through keyword research, on-page optimization, backlink strategies, and technical SEO fixes on live domains. This approach ensures practical understanding and problem-solving capabilities.
Students also participate in SEO audits, competitor analysis, and content optimization strategies that prepare them to handle real-world projects confidently.
Real-World Implementation
Students are encouraged to work on their own blogs, websites, or assigned live projects during the course. They learn to implement SEO strategies from scratch—starting with a baseline audit and progressing to ranking improvement. This hands-on experience offers tangible outcomes that build confidence and enhance their portfolios.
BIDM also offers internship opportunities, where learners work on real campaigns for clients or startups, gaining professional exposure and real-time results tracking.
Get trained in the most in-demand digital skills that companies actually look for.
Learn from certified SEO experts and experienced trainers.
Gain hands-on experience with tools like Google Analytics, SEMrush, Ahrefs, Screaming Frog, and more.
Apply your skills in real-world settings with our partnered companies.
Boost your resume with a recognized certificate and optional Google certifications.
Access to a network of hiring partners and job portals.
Workshops to enhance your employability.
Gain practical experience with leading companies.
This course is ideal for students, job seekers, freelancers, business owners, and working professionals who want to build a strong foundation and launch a successful career in digital marketing.
Students
Working Professionals
Business Owners
Connect with us to get a free consultation to take the right decision and enter into the digital world.