Search Engine Optimization(SEO)

The Certificate in Search Engine Optimization offered by Bangalore Institute of Digital Marketing (BIDM) is designed to provide learners with in-depth knowledge and hands-on training in Search Engine Optimization. Whether you’re a student, marketing professional, entrepreneur, or freelancer, this course will equip you with the skills required to increase a website’s visibility and improve its performance on search engines like Google, Bing, and Yahoo.

What you will learn?

In this SEO course at BIDM, you’ll learn how to optimize websites for higher search engine rankings through keyword research, on-page and off-page SEO, technical SEO, and content strategy. You’ll also master tools like Google Analytics and Search Console, perform SEO audits, and implement real-world strategies for organic growth and local SEO success.

Tools & Platforms Covered
Gain hands-on experience with 30+ tools including Google Ads, Google Analytics, SEMrush, Canva, WordPress, Mailchimp, Yoast SEO, Meta Business Suite, and more.

Our Learning Approach

At BIDM, we believe in learning by doing. Every session includes live demonstrations, practice assignments, and weekly exercises based on real websites. Our trainers guide students through keyword research, on-page optimization, backlink strategies, and technical SEO fixes on live domains. This approach ensures practical understanding and problem-solving capabilities.

Students also participate in SEO audits, competitor analysis, and content optimization strategies that prepare them to handle real-world projects confidently.

Real-World Implementation

Students are encouraged to work on their own blogs, websites, or assigned live projects during the course. They learn to implement SEO strategies from scratch—starting with a baseline audit and progressing to ranking improvement. This hands-on experience offers tangible outcomes that build confidence and enhance their portfolios.

BIDM also offers internship opportunities, where learners work on real campaigns for clients or startups, gaining professional exposure and real-time results tracking.

 

Overview

Career Opportunities After This Course

KEY HIGHLIGHTS
Highlights

Key Features

  • Industry-Relevant Curriculum

    Get trained in the most in-demand digital skills that companies actually look for.

  • Expert Faculty

    Learn from certified SEO experts and experienced trainers.

  • Tool-Based Learning

    Gain hands-on experience with tools like Google Analytics, SEMrush, Ahrefs, Screaming Frog, and more.

  • 100% Practical Approach

    Apply your skills in real-world settings with our partnered companies.

  • BIDM Certification + Tool Certifications

    Boost your resume with a recognized certificate and optional Google certifications.

Upskill Your Career

Career Support

4
Placement Assistance

Access to a network of hiring partners and job portals.

5
Interview Preparation

Workshops to enhance your employability.

6
Internship Opportunities

Gain practical experience with leading companies.

BIDM

Who can join us?

This course is ideal for students, job seekers, freelancers, business owners, and working professionals who want to build a strong foundation and launch a successful career in digital marketing.

2.4k+

Successful
students
  • 1
    80%+

    Students

  • 2
    40%+

    Working Professionals

  • 3
    30%+

    Business Owners

Customized Course Curriculum

Email marketing has become one of the most powerful and cost-effective tools to reach a targeted audience. It allows businesses to connect with large numbers of internet users at minimal cost, making it one of the most practical digital advertising strategies. Email marketing is not only a reliable way to build customer trust, but it’s also proven to deliver high response rates—making it a top choice for digital marketers.
Email marketing has become one of the most powerful and cost-effective tools to reach a targeted audience. It allows businesses to connect with large numbers of internet users at minimal cost, making it one of the most practical digital advertising strategies. Email marketing is not only a reliable way to build customer trust, but it’s also proven to deliver high response rates—making it a top choice for digital marketers. Recognizing its impact, the Bangalore Institute of Digital Marketing offers a dedicated Email Marketing Course designed to equip trainees with the essential skills needed to communicate effectively with their audience and craft high-performing email campaigns. What You’ll Learn in Our Email Marketing Training: Our program covers the core foundations of email marketing, including campaign strategy, email deliverability, effective copywriting, and more. Training is led by industry experts who bring real-world experience and share their best practices throughout the sessions. You'll also learn how to integrate email with social media, mobile, and analytics to build a comprehensive and results-driven strategy. Key Course Objectives: Learn how to drive traffic, boost brand awareness, and increase visibility Understand the best practices and tactics of effective email marketing Discover how to build and manage email lists and launch successful campaigns Gain a solid understanding of the complete marketing process Learn to promote any business using email marketing platforms Understand how to grow your email subscriber base effectively Get in-depth knowledge of email marketing laws and regulations Master the best ways to send bulk emails to users actively searching for specific products or services
Email marketing has become one of the most powerful and cost-effective tools to reach a targeted audience. It allows businesses to connect with large numbers of internet users at minimal cost, making it one of the most practical digital advertising strategies. Email marketing is not only a reliable way to build customer trust, but it’s also proven to deliver high response rates—making it a top choice for digital marketers. Recognizing its impact, the Bangalore Institute of Digital Marketing offers a dedicated Email Marketing Course designed to equip trainees with the essential skills needed to communicate effectively with their audience and craft high-performing email campaigns. What You’ll Learn in Our Email Marketing Training: Our program covers the core foundations of email marketing, including campaign strategy, email deliverability, effective copywriting, and more. Training is led by industry experts who bring real-world experience and share their best practices throughout the sessions. You'll also learn how to integrate email with social media, mobile, and analytics to build a comprehensive and results-driven strategy. Key Course Objectives: Learn how to drive traffic, boost brand awareness, and increase visibility Understand the best practices and tactics of effective email marketing Discover how to build and manage email lists and launch successful campaigns Gain a solid understanding of the complete marketing process Learn to promote any business using email marketing platforms Understand how to grow your email subscriber base effectively Get in-depth knowledge of email marketing laws and regulations Master the best ways to send bulk emails to users actively searching for specific products or services
Email marketing has become one of the most powerful and cost-effective tools to reach a targeted audience. It allows businesses to connect with large numbers of internet users at minimal cost, making it one of the most practical digital advertising strategies. Email marketing is not only a reliable way to build customer trust, but it’s also proven to deliver high response rates—making it a top choice for digital marketers. Recognizing its impact, the Bangalore Institute of Digital Marketing offers a dedicated Email Marketing Course designed to equip trainees with the essential skills needed to communicate effectively with their audience and craft high-performing email campaigns. What You’ll Learn in Our Email Marketing Training: Our program covers the core foundations of email marketing, including campaign strategy, email deliverability, effective copywriting, and more. Training is led by industry experts who bring real-world experience and share their best practices throughout the sessions. You'll also learn how to integrate email with social media, mobile, and analytics to build a comprehensive and results-driven strategy. Key Course Objectives: Learn how to drive traffic, boost brand awareness, and increase visibility Understand the best practices and tactics of effective email marketing Discover how to build and manage email lists and launch successful campaigns Gain a solid understanding of the complete marketing process Learn to promote any business using email marketing platforms Understand how to grow your email subscriber base effectively Get in-depth knowledge of email marketing laws and regulations Master the best ways to send bulk emails to users actively searching for specific products or services
Email marketing has become one of the most powerful and cost-effective tools to reach a targeted audience. It allows businesses to connect with large numbers of internet users at minimal cost, making it one of the most practical digital advertising strategies. Email marketing is not only a reliable way to build customer trust, but it’s also proven to deliver high response rates—making it a top choice for digital marketers. Recognizing its impact, the Bangalore Institute of Digital Marketing offers a dedicated Email Marketing Course designed to equip trainees with the essential skills needed to communicate effectively with their audience and craft high-performing email campaigns. What You’ll Learn in Our Email Marketing Training: Our program covers the core foundations of email marketing, including campaign strategy, email deliverability, effective copywriting, and more. Training is led by industry experts who bring real-world experience and share their best practices throughout the sessions. You'll also learn how to integrate email with social media, mobile, and analytics to build a comprehensive and results-driven strategy. Key Course Objectives: Learn how to drive traffic, boost brand awareness, and increase visibility Understand the best practices and tactics of effective email marketing Discover how to build and manage email lists and launch successful campaigns Gain a solid understanding of the complete marketing process Learn to promote any business using email marketing platforms Understand how to grow your email subscriber base effectively Get in-depth knowledge of email marketing laws and regulations Master the best ways to send bulk emails to users actively searching for specific products or services

Dear Future Digital Marketers!

Connect with us to get a free consultation to take the right decision and enter into the digital world.